Program design FOR coaches & consultants
Turn what you know into a program that works
Get the complete blueprint behind a premium learning program people want to complete and recommend.
Expert-designed learning strategy and program design.
Personalised and tailored to your expertise, audience and goals.
Includes supporting assets and guidance needed to deliver.
Complementary 20-minute Exploration Call · No preparation required
“A very deep expertise and care in designing learning experiences.”
★ ★ ★ ★ ★
Rob S., CEO, ADHD Coaches Sydney
“Years of coaching material designed into a focused program our team can deliver.”
★ ★ ★ ★ ★
Michael T., Forward Career Partners
“Finally feels like a real experience, not a bunch of videos and worksheets.”
★ ★ ★ ★ ★
Mellissa G., Coach, Next Chapter Solutions
The one-to-one problem
You know your work gets results.
Now decide what it can become.
There comes a point when a successful one-to-one business runs into a very real constraint: You.
Full days. Zoom calls on repeat.
And the only way to help more people, or earn more, is to somehow find more hours to give. That’s the ceiling of one-to-one work.
Your expertise could become something bigger. But you don’t want to empty your brain into a camera and hope transformation occurs somewhere around Module 6.
That takes intentional program design crafted by experts.
NEW Possibilities
Your expertise is just the foundation.
The possibilities are endless.
Together, we determine the right format for the transformation, the audience, and the way you want to deliver it.
Cohort program
Guide a group through your methodology with expert input, peer learning, practice and accountability.
Premium masterclass
Turn one valuable part of your expertise into an intensive experience clients can practise and apply.
Hybrid program
Combine independent learning with live coaching, workshops or feedback.
Structured client experience
Use learning before, between or after one-to-one sessions to make your high-touch work more valuable.
Not sure which format fits? That’s one of the decisions we make together.
The business value
Productize what you do best.
Not another generic online course.
Your expertise was built through years of real conversations, decisions, observations and hard-won insight.
Capture the most valuable parts of your expertise in a repeatable experience—not another library of talking-head videos.
Reach more people
Increase your capacity without simply adding more hours to your week.
Create consistent results
Give every client same structured pathways towards meaningful outcomes.
Build a repeatable business asset
Turn proven intellectual property into an offer you can deliver, refine and grow over time.
Stand out in your market
Offer something more distinctive than another coaching package or passive online course.
Introducing the Program Design Sprint™
Your expertise.
An experience designed by experts.
The Program Design Sprint™ is a collaborative 4–6 week, expert-led engagement that turns your proven expertise into a complete, build-ready program blueprint that combines:
- Your subject-matter expertise
- Human-centred experience design
- Research-backed adult learning principles
Through focused workshops and design reviews, we uncover what makes your approach effective, define the transformation your learners need and design the complete journey to help them achieve it.
01 · Extract
Uncover what works
We begin with a focused collaborative workshop designed to pull the best of your expertise —your methodology, audience and the transformation — out of your head.
02 · Design
Build the experience
Transforming that into participant journey mapped to what their needs, practice and application using activities, interaction and support.
03 · Refine
Perfect the contents
We combine expert judgement boosted by a proprietary AI-driven knowledge system to refine your program faster, backed by academic research and learning science.
04· Hand off
Move into production
Leave with a detailed, instructor-ready program blueprint, plus the supporting assets and guidance needed to move confidently into production and delivery.
Design before your build
Your complete learning program blueprint.
Know what needs to be built and what belongs on the cutting-room floor, before investing in platforms, filming or a mountain of content.
From $7499+ $5,500+
(Limited time offer — Ends 12/2026)
Typical timeframe: 4–6 weeks
Exact scope and deliverables agreed before we begin.
What you’ll walk away with:
The learning promise & journey
A clear definition of who the program is for, where learners begin and what they will become capable of doing.
Instructional & delivery strategy
Recommendations for the learning approach, delivery format, expert involvement and support your learners need to succeed.
Program blueprint
A chronological map of the full experience, including milestones, modules or sessions, pacing and key learning activities.
Practice, assessment & engagement
Meaningful ways for learners to practise, receive feedback and demonstrate that they can apply what they’ve learned.
Learner tools
Selected worksheets, planning tools and editable resources that help learners participate and apply what they’ve learned.
Delivery guide & agreed resources
Practical guidance for preparing, introducing, facilitating and closing each session with consistency and confidence.
Facilitator scripts, Miro boards, video storyboards, rubrics and detailed learner resources. These are scoped explicitly, not assumed in every starting-price engagement.
Who this is for
A strong fit starts with proven expertise.
You’re ready if…
You have an established service or methodology, an audience, and want to collaborate on a structured learning experience
It may be too early if…
Your audience and offer are entirely untested or unknown, or you mainly need video production, platform setup or marketing.
Coaches
Consultants
Practitioners
Therapists
expertise businesses
tutors
allied health professionals
From Valuable Expertise To A Program People Could Complete
Case Study
Career Coach
The Authentic Pivot
See how career-change activities and ideas can become a coherent program with purposeful progression and practical application.
Before
- Valuable expertise without a defined learner journey
- Activities and ideas that had not yet been prioritised or connected
- No consistent structure for cohort delivery
- No clear way for participants to apply their learning or demonstrate progress
After
- A complete five-week learner journey
- Three clear, measurable program outcomes
- A repeatable structure for weekly delivery
- A purposeful blend of independent, live and collaborative learning as well as capstone project
Meet Your design partner
There’s a reason this process feels different.
Hi, I’m Arash “Ari” Rahmati, an award-winning product and experience designer with more than a decade designing digital products, services and experiences.
I believe people doing meaningful work deserve better, and so do the people they’re trying to help.
My starting question isn’t “What content should we create?”
Instead:
“What does this person need to accomplish—and what experience will help them get there?”
I combine human-centred design and adult-learning research to turn knowledge into action.
Let’s Design Your New Program
Ready to explore your program idea?
Tell me a little about your expertise and what you’d like to create.
In this complimentary 20-minute Program Exploration Call, we’ll explore what you do, who you help and what your expertise could become.
No formal presentation, perfectly named framework or 47-tab curriculum spreadsheet needed. Just bring what you know.
Frequently Asked Questions
How long does the Program Design Sprint take?
Most Program Design Sprints take approximately four to six weeks.
The exact timeframe depends on the scope and complexity of the program, how much already exists and the level of detail required in the final design assets. We’ll agree on the scope, deliverables and timeline before the Sprint begins.
Do I need to have all my content ready before we start?
Not at all. In fact, it’s often better to design the program before creating a mountain of content.
You may come with a proven methodology, coaching framework, workshop materials, existing resources or simply a well-developed program idea. The Program Design Sprint helps determine what learners actually need, in what order and in what format, so you only create content that has a clear purpose.
Does this include production or an LMS?
The Sprint focuses on program design and agreed supporting assets. Filming, platform builds and marketing are not assumed in the scope.
Is the Program Design suitable for group settings?
Yes. The process can be used to design cohort-based programs, facilitated group experiences, workshops, certifications, premium online courses, hybrid programs and other structured learning experiences.
The format doesn’t need to be fully decided before we begin. Part of the process is determining the right mix of live facilitation, independent learning, practical application, peer interaction and support for your learners and intended outcomes.
